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The crypto-consumer market is maturing at a staggering rate. In almost every country, from the busiest cities to remote rural villages, consumers are looking for easier ways to spend their digital assets, access goods and services, and send money across the globe. According to a recent study, over half of crypto-consumers believe that paying in crypto has more benefits than paying through traditional FIAT railways.
But there is also evidence to suggest that although they know where to spend their crypto assets, they lack the means to do so. This indicates that in many cases, the e-commerce infrastructure needs to catch up with the demand for crypto payment solutions, emphasizing the need for merchants to activate and promote the option to pay in crypto.
This article takes a closer look at how enabling ForumPay’s cryptocurrency payment solution on your website can be a strategic move to increase sales, and attract and convert more visitors into loyal customers.
Global reach
The allure of cryptocurrency as a payment method has grown exponentially, attracting a globally diverse audience of digital-savvy consumers who seek alternatives to traditional payment methods. Opening up your online store to an international customer base with ForumPay’s crypto payment solution will allow individuals and businesses from around the world to make purchases using their preferred cryptocurrencies, from any digital wallet.
Studies show that the adoption of cryptocurrencies is rising in countries in South-East Asia, Latin America and Sub-Saharan Africa. These newly fledged crypto-consumers are drawn to De-Fi and digital assets due to their democratic accessibility, speed, low fees and their cross-border transaction capabilities. Access to traditional payment methods, as well as innovative products and services, is more limited in these regions than in other areas of the world. Therefore, they rely on online stores and e-commerce platforms for solutions. Integrating ForumPay into your payment flow allows you to invite crypto-consumers from these regions to discover your products and increase sales.
Seamless integration in your current workflow
Designed to seamlessly integrate into any existing online workflow or Point of Sale (PoS) platform, ForumPay’s crypto payment solution will enhance your customers’ experience without disrupting your current operations. We have even developed a dedicated device with the ForumPay payment solution pre-loaded and ready to run; you’ll be ready to accept crypto payments in a matter of minutes.
Integrating this intuitive transaction process, whether you offer everyday goods, entertainment, luxury items, or even high-value transactions, will improve the shopping experience for millions of customers, which in the long run fosters reliability and a trustworthy reputation. This could lead to positive reviews, strong community engagement, and ultimately, repeat customers who value a smooth and user-friendly experience.
Instant price determination
ForumPay’s secure and user-friendly gateway ensures a seamless transaction experience for both merchants and consumers. We operate our own cryptocurrency exchange, which aggregates price feeds from a number of major cryptocurrency exchanges to provide the best available exchange rate for the transaction in real-time.
This allows us to determine the price instantly and fix the crypto price equivalent to the FIAT amount charged by you, the merchant. This allows you to conduct transactions confidently without the concern of market fluctuations. This transparency also empowers customers to see exactly how much cryptocurrency is required for a transaction, eliminating any uncertainty in the purchase process.
The future is inevitable
Choosing to accept crypto payments with ForumPay’s intuitive crypto payment solution is not just a transactional choice; it’s a strategic move to future-proof your online store or e-commerce site. By providing millions of individuals and businesses with the option to pay in cryptocurrencies, you’re not only meeting the demands of today’s digital consumers but also gaining a competitive edge in the ever-evolving e-commerce landscape.
If you are considering connecting with the affluent and growing crypto consumer segment, and accepting crypto payments on your online store or e-commerce platform, book a meeting with one of our customer success managers to find out how to start. They are available to answer all your questions.
Alternatively, visit ForumPay.com for more information.
